1 min readFeb 1, 2019
Sorry, the second link was broken. Here’s the direct link https://davidjcarr.files.wordpress.com/2019/01/marketing_value_wheel-1.pdf
Written by David J Carr
Strategy Director. ex-CD, Planning Director & Head of UX @ Digitas, DIG, Publicis, Chemistry & JWT. APG Gold & Google Planning Innovator of Year.